Coffee, cocoa, and wine are all shifting at once. Hershey just announced it's moving cocoa sourcing out of West Africa and into Ecuador and Brazil. Nestlé is rewriting recipes. My coffee bill keeps climbing and good beans are getting harder to find. And here in East Texas, I've been watching dairy farms turn into wineries as Iberian wine prices itself out of the grocery aisle. The trade map is being redrawn in real time — and American producers who read it right have a window

CROSSING CURRENTS Issue #6 | January 11, 2026 Brought to you by Rural Logistics Good morning. Thirty-six days until Lunar New Year (February 17) factory closures, but the booking window isn't 36 days—it's closing this week. Transpacific rates jumped 22% in seven days as LNY demand tightens space. Meanwhile, transatlantic markets remain stable and reliable, a steady alternative while the Pacific tightens. Here's what matters this week. —Robyn Martin Founder, Rural Logistics So